A Type Primer, 2nd edition - pr_59443

A Type Primer, 2nd edition

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A bestselling practical introduction to typography, this book analyzes the basic principles and applications of type. In this revised and expanded edition, the author includes more on digital type, as well as new material on setting of type, choosing an appropriate typeface, and the use of color to reinforce typographic hierarchy. The section on grid systems has been strengthened with the addition of new explanatory diagrams. The book also includes a brief history of typography, numerous examples to illustrate the points raised, and a series of useful exercises to help readers put basic principles into practice. John Kane has set up an accompanying website with further information and exercises to be used in conjunction with the book. Engagingly written, this is an invaluable resource for all students of graphic design and typography.

Product code: 9781856696449

ISBN 9781856696449
Publisher Laurence King Publishing
No. Of Pages 240
Dimensions (HxWxD in mm) H250xW176
On Sale Date 01/05/2011
A practical introduction to typography. It analyses the basic principles and applications of type. From measuring type and classifying typefaces to organising text on a page and understanding grid systems, it offers the information the beginning students of graphic design need to know.