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Now You See It and Other Essays on Design - pr_86670

Now You See It and Other Essays on Design

Hardback

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Design is a way to engage with real content, real experience,' writes celebrated essayist Michael Bierut in this follow-up to his best-selling Seventy-Nine Short Essays on Design (2007). In more than fifty smart and accessible short pieces from the past decade, Bierut engages with a fascinating and diverse array of subjects. Essays range across design history, practice, and process; urban design and architecture; design hoaxes; pop culture; Hydrox cookies, Peggy Noonan, baseball, The Sopranos; and an inside look at his experience creating the 'forward' logo for Hillary Clinton's 2016 presidential campaign. Other writings celebrate such legendary figures as Jerry della Femina, Alan Fletcher, Charley Harper, and his own mentor, Massimo Vignelli. Bierut's longtime work in the trenches of graphic design informs everything he writes, lending depth, insight, and humor to this important and engrossing collection.

Product code: 9781616896249

ISBN 9781616896249
Dimensions (HxWxD in mm) H235xW161xS24
No. Of Pages 240
Publisher Princeton Architectural Press
Michael Bierut is a leading figure in design criticism-his writing fresh, humorous, keenly analytical, his voice unmistakeable-as well as a partner at the legendary design firm Pentagram.