Hype Yourself -

Hype Yourself

A no-nonsense PR toolkit for small businesses



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Hype Yourself is an invaluable toolkit for getting you and your business featured in the media: newspapers, magazines, radio and TV. Crammed full of insider advice, from the building blocks of your PR strategy to the execution of creative campaigns, it includes expert tips from journalists and industry specialists and is supported by a stack of online resources. Lucy Werner has over fifteen years of publicity experience, including running her own specialist consultancy focused on startups and entrepreneurs. In this book she shares the secrets, strategies, trouble-shooting and techniques that she uses with her clients and for her own self-promotion.

Product code: 9781788601238

ISBN 9781788601238
Publisher Practical Inspiration Publishing
No. Of Pages 228
Dimensions (HxWxD in mm) H216xW140xS15
A toolkit designed for small businesses, packed with industry secrets from a PR professional that will teach you how to be your own best publicist.