Strategic Management: Concepts - pr_314091

Strategic Management: Concepts

Competitiveness and Globalization

By R. Duane Ireland, R. Duane Ireland, Robert Hoskisson

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Examine strategic management with the market-leading text that sets the standard for the most intellectually rich, practical analysis of strategic management. Written by respected experts Hitt, Ireland, and Hoskisson, the 12th edition of STRATEGIC MANAGEMENT is steeped in cutting-edge research featuring more than 500 emerging and leading companies, and reveals trends that you can implement immediately to succeed in your field. You'll discover how to integrate the classic industrial organization model with a resource-based view of the firm to give you a complete understanding of how today's businesses use strategic management to establish competitive advantages and create value for stakeholders in the global marketplace. The freshly reimagined MindTap learning solution provides you with real-world activities that will prepare you to excel as a leader and outperform rivals.

Product code: 9781305502208

ISBN 9781305502208
Dimensions (HxWxD in mm) H255xW205xS18
No. Of Pages 480
Publisher Cengage Learning, Inc
Edition 12th edition