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Writing Skills for Public Relations - pr_418454

Writing Skills for Public Relations

Style and Technique for Mainstream and Social Media

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Writing Skills for Public Relations is filled with helpful pointers and useful examples for public relations practitioners at all levels who need to make the best use of written communication. Covering both style and presentation, it addresses the dos and don'ts of English grammar, including jargon and cliches, as well as important legal considerations. Along with guidance on editing, policing house style, writing for the press, public speaking, pronunciation and good text design and layout, this fifth edition provides valuable advice on writing for online and social media. This is an essential hands-on practical guide for anyone earning a living through the written or spoken word.

Product code: 9780749465438

ISBN 9780749465438
Dimensions (HxWxD in mm) H233xW154xS16
On Sale Date 03/10/2012
Series PR In Practice
No. Of Pages 280
Publisher Kogan Page Ltd
Edition 5th Revised edition
Communicate effectively in writing, both to avoid misunderstanding and to keep the attention of readers, whatever the message might be.