Economics for Business - pr_102590

Economics for Business

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Andrew Gillespie's Economics for Business is the perfect introduction to all of the key economic concepts business students need to know.Crystal clear explanation and a dynamic writing style are complemented by unrivalled learning support to motivate students to get to grips with the fundamentals of economics, and to highlight the business relevance of what they're learning. Opening case studies discuss real challenges faced by well-known businesses including Amazon, Facebook, and Five Guys; and invite students to reflect on how these specific issues apply elsewhere. Frequent business insights throughout each chapter reinforce the business relevance of economic theories, bringing them to life every step of the way.

Product code: 9780198786030

ISBN 9780198786030
Dimensions (HxWxD in mm) H247xW190xS17
No. Of Pages 416
Publisher Oxford University Press
Economics for Business provides an engaging introduction to the core economic concepts that business students need to know, consistently emphasising how, and why, understanding economics is essential for their studies, and future business careers.