Andrew Gillespie's Economics for Business is the perfect introduction to all of the key economic concepts business students need to know.Crystal clear explanation and a dynamic writing style are complemented by unrivalled learning support to motivate students to get to grips with the fundamentals of economics, and to highlight the business relevance of what they're learning. Opening case studies discuss real
challenges faced by well-known businesses including Amazon, Facebook, and Five Guys; and invite students to reflect on how these specific issues apply elsewhere. Frequent business insights throughout each chapter
reinforce the business relevance of economic theories, bringing them to life every step of the way.
Product code: 9780198786030
ISBN |
9780198786030 |
Dimensions (HxWxD in mm) |
H247xW190xS17 |
No. Of Pages |
416 |
Publisher |
Oxford University Press |