Keep Calm and Carry on -

Keep Calm and Carry on

The Truth Behind the Poster



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'Keep Calm and Carry On' has become one of the most recognisable slogans of the twenty-first century. But where is it from and why has it resonated so strongly with the modern British public? This book reveals the truth behind the now infamous poster, tracing its origins to the Second World War, when it was created to allay public panic in the event of a German invasion. Of course this feared invasion never happened, and the poster would have been resigned to the dusty shelves of history were it not for a chance discovery by the owners of Barter Books in 2001. Later seized upon as an encouragement in the economic crisis, 'Keep Calm' went on to become arguably the most successful meme in history. This book tells the story of that phenomenon, including colourful posters and archive photographs throughout.

Product code: 9781904897347

ISBN 9781904897347
Publisher Imperial War Museum
No. Of Pages 80
* Reveals the story behind the infamous 'Keep Calm and Carry On' poster * Gives readers insight into this worldwide phenomenon: Why was the poster created? Why was it never used? When was it rediscovered, and why did it become so incredibly popular? * Illustrated throughout with colour posters and photographs from IWM's unparalleled archive