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Sport Marketing -

Sport Marketing

Paperback

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The field of sport marketing is an exciting and fast-moving part of the sports industry that presents new challenges requiring innovative and effective solutions. Engagement with sport marketing therefore equips students with valuable transferable skills necessary for all sport managers of the future.

Product code: 9780857250902

ISBN 9780857250902
Dimensions (HxWxD in mm) H246xW171
Series Active Learning in Sport Series
No. Of Pages 224
Publisher SAGE Publications Ltd
The field of sport marketing is an exciting and fast-moving part of the sports industry that presents new challenges requiring innovative and effective solutions. Engagement with sport marketing therefore equips students with valuable transferable skills necessary for all sport managers of the future.