The Big Zero -

The Big Zero

The Transformation of ZBB into a Force for Growth, Innovation and Competitive Advantage

By Kris Timmermans, Chris Roark, Rodrigo Abdalla



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Written by a team of international experts from Accenture Strategy, Zero-Based Mindset reveals a unique framework for improving efficiency, innovation and agility in your business Do you want to achieve startup speed at enterprise scale? Growth. It's what every company strives for. But it's become more and more elusive as companies struggle to hit their projected growth rates in an increasingly competitive market. While zero-based budgeting (ZBB) has been wielded for decades to cut costs, it falls short when it comes to spurring growth. But a zero-based mindset (ZBx) does that and more. ZBx facilitates forensic oversight into resource allocation that funnels savings back into growth initiatives and encourages new sources of innovation. The Big Zero shows how a ZBx approach focuses on agility over austerity, visibility over guesswork and the future over the past to fuel growth and competitiveness.

Product code: 9780241401590

ISBN 9780241401590
Dimensions (HxWxD in mm) H240xW162xS20
Publisher Penguin Books Ltd
No. Of Pages 160